NEW STRATEGY

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The winds of change are sweeping through Maison&Objet!
Announced last September, this new strategy is now set for implementation.

Mélanie Leroy, Managing Director of SAFI, introduces an exciting new approach to the two annual editions of this premier trade show for the home decor, design, and lifestyle sectors. With 30 years of experience backing this initiative, the brand is taking fresh steps to better serve its extensive international community of nearly 2 million professionals.

Join us from September 4 to 8 for Maison&Objet, the pivotal event that will embody this transformation!

Broot By Assimagra, Secteur Signature - Maison&Objet fair, January 2025 © aethion

Download the full press release

A bold strategy: a unified vision for two editions

Maison&Objet does not divide its offerings; it expands them! Staying true to its core, the brand highlights its unique ability to unveil inspiring visions of Lifestyle, where each Object infuses soul and character into the Home.

Under Mélanie Leroy's leadership, a comprehensive reevaluation project has been initiated to rethink every aspect of the show. The goal? To streamline visitor flow, optimize layout, and provide professionals with a more intuitive experience. The outcome: a show structured to facilitate purchasing and restocking decisions, aligned with seasonal cycles and trends across categories at Maison&Objet.

SEPTEMBER

The creative spirit of abundance

In September, the focus is on the new synergies between design and objects, alongside the emergence of young talent. We celebrate the decorative arts and the designers who are shaping future trends. Collaborations, capsule collections, and carte blanche will be offered to those who view objects as the zenith of a concept, idea, or creative space, as we refresh our vision of interiors.

With programs dedicated to international creativity, the September edition prominently features original collaborations, serving as an incubator for bold ideas and innovation.

Highlights: Future On Stage, The Rising Talent Awards, Cook & Share, Paris Design Week Factory...

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JANUARY

Paris at the heart of global creativity

In January, we reaffirm Paris as the design capital, bridging excellence and expertise, showcasing its finest stage for furnishings and evolving homes. For specifiers and curators, Maison&Objet presents a panorama of the best in design for living and hospitality spaces.

This session's key programs and events are essential for gauging industry trends and envisioning the future of homes, resonating globally with strong, distinctive pieces. Programs and events blending creative audacity with immersive experiences

Highlights: Designer of the Year, the 3 What's New, (Hospitality, Decor and Retail), Curatio, Fashion...

Join us from September 4 to 8 at the Parc des Expositions Paris-Nord de Villepinte for an exclusive front-row experience of this revival.

maison-objet.com

Press Contact
S2H Communication Paris/Miami/NYC
Sarah Hamon - sarah@s2hcommunication.com

Natalie Tomaselli - natalie@s2hcommunication.com