S2H Communication is proud to announce its new collaboration with Magnicity, the world leader in high-altitude urban leisure activities, and one of the few companies in the world specializing in the management of panoramic observatories. Magnicity is a network of locations offering breathtaking views: the Observatoire Paris Montparnasse (Tour Montparnasse), the Berliner Fernsehturm (TV Tower) in Berlin (Germany) and the 360 Chicago Observation Deck in Chicago (USA). More than just a spectacular view of the city, Magnicity is a journey of immersive experiences where local and international visitors discover the city in all its dimensions (its history, its culture, its art of living...). Magnicity sites combine educational activities, new technologies and thrilling attractions, exhibitions and one-off events to create unforgettable experiences.

THE PARIS MONTPARNASSE OBSERVATORY LAUNCHES PANORAMART,
A CREATIVE AND UNEXPECTED EXHIBITION
AT THE TOP OF THE MONTPARNASSE TOWER BY AURÉLIEN JEANNEY
(APRIL 3 - OCTOBER 31, 2025)

This spring, Magnicity unveils PANORAMART, a poetic and playful exhibition perched 210 meters above Paris. Conceived by artist Aurélien Jeanney (Maison Tangible), the installation transforms the panoramic observatory of the Montparnasse Tower into a surreal visual playground.

Through the clever use of trompe-l'œil and anamorphic illusions, Jeanney reimagines the Parisian skyline, inviting visitors to experience the City of Light from a fresh, dreamlike perspective.

About Magnicity

Magnicity is the world leader in elevated urban leisure and one of the only companies in the world specializing in the management of panoramic observatories. It operates the Paris Montparnasse Observatory (Montparnasse Tower) in Paris, France, the Berliner Fernsehturm (TV Tower) in Berlin, Germany, the 360 Chicago Observation Deck at the former John Hancock Center in Chicago, Illinois, and the Euromast and Zalmhaven I in Rotterdam. In summer 25, Magnicity will open its 6th site at the top of the Varso tower, the highest tower of European Union. The Spiral Tower project is part of Magnicity's CSR strategy for responsible urban tourism, respectful of the environment and local communities.

More than a spectacular view of the city, Magnicity is a journey of immersive experiences where local and international visitors discover the city in all its dimensions (its history, its culture, its art of living...). Magnicity venues combine educational activities, new technologies and thrill rides, exhibitions, and one-off events to create unforgettable experiences.

In 2024, Magnicity, which has 350 employees, welcomed more than 3 million visitors. 

Magnicity.com

Press Contact

S2H Communication Paris | Milan | Miami | NYC
Sarah Hamon - sarah@s2hcommunication.com

Natalie Tomaselli - natalie@s2hcommunication.com